NASHVILLE (BP) -- When it comes to charity, a personal touch works 10 times better than Facebook -- at least for churchgoers, according to a study released April 17.
A new report from LifeWay Research found more than half of Protestant churchgoers say a personal connection inspired them to give money to a charity for the first time. The evangelical research firm conducted the survey this past Aug. 22–30.
Social media such as Facebook inspired only 4 percent of similar donations.
Three-quarters of churchgoers support at least one charity besides their church. According to the survey, nearly half do volunteer work, while a similar number have made changes to the charities they support. Read More